Integrating CSR Principles into Corporate Strategy

Corporate Social Responsibility (CSR) has become an essential pillar for organisations seeking to combine economic performance, positive social impact and respect for the environment. In a world where stakeholders – customers, investors, employees and institutions – demand greater transparency and commitment, integrating CSR into a company’s overall strategy is no longer an option but a necessity.

Course Objectives

This course aims to:

• Understand the foundations and challenges of CSR in the African and international context.
• Identify the levers for embedding CSR in the company’s vision and strategy.
• Develop a CSR action plan aligned with economic, social and environmental objectives.
• Build an internal culture focused on sustainability and responsible performance.

Programme Content

1. Introduction to CSR
   → Definitions and international standards (ISO 26000, SDGs, UN Global Compact).
2. CSR assessment
   → Reviewing current practices and identifying stakeholders.
3. Strategic integration
   → How to build CSR into governance, risk management and overall strategy.
4. Operational implementation
   → Good practice in the social, environmental and economic spheres.
5. Monitoring and evaluation
   → CSR performance indicators and reporting.
6. Case studies and practical workshops
   → Success stories from Africa and around the world.

Target Audience

• Company directors and managers
• CSR, QHSE and Sustainable Development officers
• Senior staff in strategy, communications and HR departments
• Public institutions and NGOs looking to strengthen their sustainability policy

Expected Impact

By the end of this course, participants will be able to:

• Design a CSR strategy aligned with their organisation’s vision.
• Put in place concrete, measurable actions that promote sustainability.
• Enhance their company’s image and reputation with customers and partners.
• Contribute actively to the Sustainable Development Goals (SDGs).

Practical Information

• Venue: Abidjan
• Dates: 15 to 26 December
• Duration: 10 intensive days (theory + practical workshops)
• Format: Classroom-based, with digital materials and real-life cases